华生家居past：The development history of She

华生家居past Dialogue

加友

The development history of Shenzhen Huasheng Home Furnishing Group Co., LTD
Shenzhen Huasheng Home Furnishing Group Co., Ltd. was established on January 3, 2017. It was jointly invested and set up by the founder Wu Wei (or Wu Hanlu, with slight variations in different sources) and the three giants of China's furniture industry - Red Star Macalline, Juran Home Furnishing, and Mink Home Holdings. The company's headquarters is located in Pinghu Street, Longgang District, Shenzhen City. Its production base is mainly set up in Huizhou Minhua Industrial Park for brand layout and market expansion
From 2017 to 2020, Huasheng Home Furnishing established the "Global Sleep Kingdom" strategy at its early stage of establishment. By introducing international high-end mattress brands, it quickly occupied the mid-to-high-end market and achieved group development and subsidiary layout
From 2020 to 2021, Huasheng Home Furnishing gradually built a complete industrial chain, setting up 6 to 7 subsidiaries, covering the entire chain of R&D, production, sales and service, as well as its recent development and future direction
(2022-2025) Brand Upgrade: Strengthen the concept of "technology + humanity", optimize the official website and digital marketing, and enhance the brand's international image. Intelligent sleep ecosystem: Deepen the application of AI and big data in the field of sleep health, such as the triple customization system of My Side (individual, couple, and the entire sleep plan). Social responsibility: Participate in the formulation of industry standards and promote the popularization of sleep health.