
舒达家居past Dialogue
In 2014, Serta was named "The Recommended Mattress, Pillow and Box Spring Brand in the United States" by the "Women's Choice Award" and has continued to receive recognition from 2014 to the present.
In 2015, the "Across the Ocean to See You - Shuda Sheep Exhibition" was launched in over 40 large and medium-sized cities in China, and the first year of the exhibition was a success. Since then, the Shuda Sheep Installation Exhibition has continued in various forms to this day, rapidly spreading the brand image of Shuda and strengthening the strong brand connection between Shuda and the sheep.
2016
In 2016, Serta released its latest advertising slogan worldwide: Always Comfortable. Serta has become synonymous with "comfortable" mattresses in the minds of hundreds of millions of consumers around the world.
In 2019, based on the huge success of Serta's iComfort smart bed at the first China International Import Expo in the previous year, Serta introduced the world's advanced smart bed technology to China this year, creating an independent iComfort smart series. Through the combination of software and hardware systems, it reaches various life scenarios such as "health, entertainment, social interaction, and sharing", and designs seven intelligent modes to bring humanized and intelligent sleep experiences into thousands of households.
2022
Since January 24, 2022, the Dream Smart Sleep Group, to which Serta belongs, has become the exclusive supplier of sleep solutions for TEAM CHINA, the Chinese national team.
In 2023, starting from the overall perspective of comfortable sleep bedding, Serta integrated the global supply chain and grandly released a brand-new technological patent technology, "OMNI COIL Anti-interference Support System". It also launched the "Core Selection House" series, which includes four major categories of products: pillow cores, quilt cores, sets, and blankets.





