On March 15th, coinciding with the opening of the Shenzhen International Furniture Exhibition, the Shenzhen Furniture Industry Association (hereinafter referred to as "Shenzhen Home Association") held a grand standard achievement release ceremony and awarding ceremony in the forum area of Exhibition Hall 2 with the theme of "Standard Empowerment, Honor Leading the Way". Association leaders, benchmark enterprise representatives, and senior experts and scholars gathered on the scene to discuss the new paths of standard empowerment for the industry, review the fruitful achievements of standardization construction, and launch new standard strategic projects. With standards as the core driving force, they united the industry's strength and charted the course for the high-quality development of the furniture industry, injecting strong momentum into the standardized, high-quality, and intelligent development of the furniture industry.
Establishing a solid foundation · Strengthening the strong backing for industrial development
Standards are the cornerstone of industrial development, the direction for industry upgrading, and the core guideline for enterprises to improve quality and increase efficiency. In his speech at the scene, Hou Keping, the president of the Shenzhen Home Furnishing Association, emphasized that standards are not a constraint on industrial development, but rather a clear path that helps the industry break through and move forward steadily. Nowadays, standardization construction has become the core strength that enables Shenzhen's furniture industry to lead the industry.
Hou Keping, the president of the Shenzhen Chamber of Commerce, delivered a speech at the event.
At the meeting, Zhang Yaling, the secretary-general of the Standardization Committee of the Shenzhen Home Industry Association, presented the association's standardization work report, comprehensively reviewing the association's standardization history, systematically showcasing the solid steps and comprehensive layout in the field of standards over the years, and using concrete work achievements to confirm the leading role and commitment of the Shenzhen Home Industry Association in the construction of industry standards.

Zhang Yaling, the secretary-general of the Standardization Committee of the Shenzhen Home Industry Association, presented a report on the achievements of standardization.
On the occasion of the 3·15 Consumer Rights Day, the association has released a brand-new group standard - "Woven Partition Fabric for Soft Furniture". This move has completely filled the standard gap in the application of 3D materials in the furniture industry, directly addressing the quality issues in the sector, establishing a solid quality defense line for furniture products from the source, effectively safeguarding consumers' rights and interests at home, and demonstrating the industry's responsibility and commitment.
The group standard "Woven Mesh Fabric for Soft Furniture" has been officially released
Not only that, in recent years, the Shenzhen Home Furnishing Association has taken the lead in promoting the implementation of several national standards, industry standards and group standards, such as "Design Guidelines for Elderly-Friendly Furniture", "Furniture Configuration Specifications for Childcare Institutions", "Adhesive Agents for Furniture", and "Evaluation Specifications for Intelligent Sofas - Intelligent Levels". From the infant care and education scenario to the renovation of home for the elderly, from the research and development of basic materials to the application of terminal products, from traditional furniture manufacturing to the upgrade of intelligent furniture, the comprehensive and complete standard system has delineated clear tracks and provided professional guidance for the development of various sub-sectors of the furniture industry, promoting the transformation of the industry from "expansive development" to "precise improvement".
Honor Conferred · Paying Tribute to the Pioneers on the Standard Road
The development and implementation of each standard, as well as the upgrading of industry norms, all cannot be achieved without the earnest practice of enterprises, the meticulous dedication of individuals, and the professional guidance of experts. This grand ceremony specially set up a significant awarding session, presenting glory and respect to the practitioners and contributors of the standardization cause, paying tribute to this group of road builders who pave the way for industry development. The ceremony successively awarded and presented plaques to the main drafting units of multiple group standards, the collaborative units for the formulation of national standards, and also commended the outstanding units and workers in standardization work in 2024-2025, as well as the outstanding committee members of the association's standard committee. From the collective efforts of enterprises to individual pioneers, from the formulation and research of standards to their implementation, review, and promotion, it is precisely the steadfastness and dedication of these industry stalwarts that have made the standardization path of the furniture industry more stable, solid, and far-reaching, and has also made the concept of standardization empowering the industry deeply rooted in people's minds.
Strategic collaboration to pioneer new industrial innovation paths
Going alone is fast, but going together goes further. Standardization construction is not achievable by a single party alone. Only through joint efforts, sharing, and collaborative innovation can the maximum value of standards be unleashed. This press conference is the strategic starting point of a strong alliance in the industry. Two brand-new standard projects have been officially launched, unlocking two innovative directions in the furniture industry: material innovation and intelligent integration, and expanding the boundaries of industry development.
On one hand, the Shenzhen Home Industry Association and Gujia Home Furnishing have deepened their strategic cooperation on standardization. Based on the existing cooperation achievements, they jointly initiated the formulation of the "Washable Soft Polyurethane Foam Plastic" group standard. Together, they are delving into the "deep waters" of home material innovation, upgrading the material end to drive the iterative improvement of product health experience, and creating a more environmentally friendly and high-quality core of home products.
Liu Lina, the deputy secretary-general of the Shenzhen Home Appliance Association, and Zhang Qibin, the vice general manager of the Mattress Division of Gujia Home Furnishings, jointly launched the new project.

Zhang Xiangjian, a senior expert in product development at Gujia Home, gave a keynote speech.
Yuan Muyang, the project manager of the Shenzhen Furniture Research and Development Institute, delivered a keynote speech.
On the other hand, the Shenzhen Home Appliance Association has officially joined hands with Wenxin Intelligent Technology to launch the "Evaluation of the Effectiveness of Smart Home Life Signage Sensors" standard project. This initiative aims to address the industry's pain point of "emphasizing functionality but neglecting practicality" in smart home technology, promoting the advancement of smart furniture from "functionally intelligent" to "practically intelligent", allowing technology to integrate into daily living, and endowing home products with the warm background of sensing life and safeguarding health.
Yang Lina, the vice president of the Shenzhen Furniture Research Institute and the general manager of Sida Testing, and Su Honghong, the chairman of Wenxin Intelligent Technology, jointly launched the new project.
"Unite and Move Forward - Guide the Industry towards a High-Quality Future"
From laying the foundation of standards to gathering honor, from strategic collaboration to innovative breakthroughs, the successful holding of this standard achievement release event not only showcases the fruitful results of the standardization construction of the Shenzhen Home Industry Association, but also conveys a firm signal to the entire industry: By empowering the industry with standards, by gathering honor to unite strength, and by collaborating to open up the future, the road for the high-quality development of the furniture industry will surely become wider and wider.
In the future, the Shenzhen Home Industry Association will continue to play its role as an industry leader and a bridge and link, deeply focus on the core work of standardization construction, gather the wisdom and strength of the entire industry, promote the implementation of more high-quality standards, help enterprises improve quality and efficiency, and promote industrial transformation and upgrading. With standards as the anchor and innovation as the sail, it will lead the Shenzhen and the entire national furniture industry towards a new future of higher quality, better quality, and greater vitality!
